Food Insights


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“IPFW is well served by having engaged Food Insights as our consultant. We have high regard for their professional expertise, knowledge of the industry and ability to communicate effectively with all our stakeholders.”
- Nancy Hobbs - Chairperson
IPFW Food Service Selection Committee
Indiana University-Purdue University Fort Wayne

Food Insights implements a proven process and balanced approach to meet your business goals, utilizing:

• Understanding and discovery, from measuring the marketplace, your organization and
   food industry trends;
• Development tools that support the business model and key components of your
   operational program; and
• Creation of a performance-based plan that guides the direction and execution of
   initiatives.

In total, our food consulting service focus is to deliver the maximum contribution to your organization's performance. From generation of ideas to the implementation of core business programs, Food Insights serves as a full service support organization whose engagement builds lasting success.

We offer:
• Strategic Business Audits
• Operational Analysis
• Food and Menu Consulting

Our food consulting services will give you the advantage over your competition. You will have thorough knowledge of your business processes and operations, and potential fundamental dynamics in the food marketplace.


Strategic Business Audit

Through a wealth of continually evolving food business knowledge and consulting experience, Food Insights' experts will:

  • Review your food service operation on-site
  • Analyze industry norms, competitive position and areas of opportunity
  • Create a strategy for your goals, work plan, and financial objectives

The synergistic approach we use presents you with solid objectives for business improvement, growth and cost control, and a plan for successful achievement of your goals, now and in the future.

Food Insights examines your infrastructure and obtains a comprehensive understanding of your business processes so we can consult you with insight into what drives value creation and competitive advantage. Our Strategic Business Audit will provide a detailed review of your programs and procedures in the areas of:


  • Marketing & Positioning
  • Food Menu & Pricing Development
  • Operational Efficiency
  • Staffing & Training

  • Standard Processes and Controls
  • Food Purchasing
  • Administration
  • Facility

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Operational Analysis

Our innovative approaches will yield an aggressive, goal-oriented
path toward excellence.

Food Insights provides an in-depth analysis of your operations. Our structured program probes the operational systems of your business. We consider your customers, your employees and all working systems in your operations and give you a detailed report of each aspect of:


  • Food Menu Variety
  • Purchasing & Receiving
  • Employee Motivation
  • Seating Efficiency
  • Growth Opportunities

  • Recipes & Food Presentation
  • Marketing Programs
  • Financial Controls
  • Restaurant Positioning
  • Management Skills

You will have an independent and objective report of the current status of your operation. Through our consumer research programs, we also ascertain the current position of your dining operation through the eyes of your customers and potential customers.

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Food Menu & Product Consulting

The common denominator…Food.

The fundamental dynamics of your business: this is what our company understands. It is hardly surprising that the menu variety and specific products of our clients are the focus of so much of our work.

Our capabilities in the food menu and product development area include the following types of assignments:


  • New Concept Menus
  • Strategic Menu Analysis
  • Menu Expansion
  • Value Engineering
  • New Product Test Kitchen Work

  • Pricing Analysis & Strategy
  • Consumer Research
  • Competitor Product Studies
  • New Product Marketing Programs
  • Food Cost Reduction Plans

In all of our menu and product work, we operate on the principle of being both industry-wise and consumer-driven. New product introductions have been one of the most effective business building strategies in the restaurant industry.

Let us help you create and sustain a competitive advantage in the food market.