Food Insights


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Research
Consulting
Purchasing
Focus Group Family
Online Research
Satistrack
Insights Research Group
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Conducting market research is vital for an organization to learn and thrive in today's top food markets. Our state of the art research services include a range of best-of-class qualitative and quantitative research methods and customized focus group facilities to meet your primary research needs in the food market.

Food Market Research
Food Insights implements solutions to satisfy your intelligence needs in food market. We design research projects from the ground up and deliver timely, accurate, and insightful results. Our professionally designed surveys, product and concept testing, and in-depth executive interviews can work for you! Food Insights gives you the confidence to make critical decisions regarding food product development, customer satisfaction, and brand image.

Food Market Consulting
Food Insights provides consulting for food menu and concept development, management and operational analysis, and food service/delivery system audits. Our understanding of food service trends and technology help you build the necessary framework so you can implement the optimal business offering.

Food Purchasing
You can reduce material costs and be more competitive by using Standards Based purchasing, customized for your business. Using a proven process, we assure that you have the right food products at the right price. We measure performance of critical components to assure that your purchasing dollars return the highest value.

Focus Group Facilities
Food Insights can fulfill your focus group needs. With audio and video taping capabilities, large focus group room, observation suite with executive lounge, full size kitchen and an experienced moderator on staff, you can be assured that your focus group research will be implemented in a professional and comfortable environment.

Online Research
Whether you need to better understand marketplace perceptions, or want to track your customers' satisfaction levels, Food Insights Online Research provides a cost-effective means of conducting dynamic surveys. With Insight Query™ and SatisTrack™, you get higher participation rates, faster results, and more flexibility than with other methods.

SatisTrack™
SatisTrack™ is an Internet based customer satisfaction tracking system. The purpose of this system is to provide leading indicators that enable food service operators, manufacturers, and distributors of virtually any size, to continuously monitor changes in customer perceptions.

SatisTrack™ utilizes the Internet to provide a cost effective research tool that measures satisfaction continuously. This provides clients the ability to react quickly to address problems before they escalate. SatisTrack™ also provides a tool for management to test new products and services, with nearly immediate feedback from customers.

We make sure you have the critical underlying data that drives your business. To learn more, please visit www.satistrack.net/satis.

- Gain decision making precision through accurate and timely findings.
- Manage critical service touch points and improve market position.
- Build strong relationships and loyalty by reaching customers with enriched services.